Менеджер по продукту (спецтехника)

Dear applicants, we would like to draw your attention to the fact that the work for this vacancy is traveling in Kazakhstan and beyond.

Experience in working with special equipment is required.

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POSITION TITLE: Product Manager – Road Construction Equipment

LOCATION: Central Asian Region (Core Countries: Kazakhstan, Uzbekistan, Kyrgyzstan).

PURPOSE FOR POSITION:

Take full ownership of the full line of road construction equipment — including rollers, pavers, milling machines, motor graders, asphalt mixing plants, etc. — covering product planning, localized marketing, channel technical enablement and application support across Central Asia. Deep-dive into local road construction and maintenance operating conditions, coordinate with headquarters to drive product adaptation and optimization, strengthen dealer capabilities, grow market share, and build LiuGong’s professional brand image and competitive advantage in the region.

DUTIES & RESPONSIBILITIES:

For matters concerning product strategy, product application, product sales training and related areas:

1. Develop localized product marketing materials with support from headquarters.
2. Deliver systematic training programs to Central Asian dealer sales teams: covering product structure, key technologies, construction methodologies, parameter matching, maintenance essentials, sales messaging and competitor benchmarking.
3. Deliver tailored product solutions: recommend roller weight/classification, paver screed configurations, milling machine performance packages and other specifications aligned with project scale and technical requirements; produce professional configuration proposals and support commercial negotiations to improve conversion rates.
4. Plan and execute new product launches and marketing initiatives: regional launch events, live site demonstrations, reference project showcases, customer experience programs and case study promotion; develop implementation of roadmaps and ensure on-ground delivery.
5. Collect field operation data and product improvement requirements; compile feedback reports to inform R&D efforts and drive product adaptation suited to local aggregate/asphalt properties, extreme temperature conditions, fuel quality and operational practices.
6. Monitor and analyze competitors — tracking product portfolios, pricing strategies, channel policies, service offerings and market performance; deliver regular benchmarking analysis and differentiated positioning recommendations.
7. Track changes in equipment certification, import regulations, environmental/emission standards and special equipment administration policies; prepare compliance documentation in advance to ensure smooth market entry.
8. Participate in training programs conducted at headquarters.
9. Complete other temporary assignments as directed by supervisor

Other requirements:

KPI evaluation standard:

• Road equipment marketing and training materials filed and categorised by product in designated shared directories; complete versions readily accessible with 100% on-time delivery.
• Participant and instructor evaluation feedback forms collected after each dealer training session; training satisfaction score ≥85%, with documented continuous improvement actions.
• Submit monthly work plans and summaries by the 30th of each month per specified template.
• Submit semi-annual work plan & summary report by 30th June and annual work plan & summary report by 30th December.
• Monthly KPI assessment conducted in accordance with LiuGong standard templates.

Languages:

• Russian
• English

Required work experience in the position:

• At least 3 years

Business trip:

• Travel domestically and abroad as needed
• Submit a travel report within 5 days of returning from a business trip