Product Marketing Manager

GiftFest is a product-driven gaming event in Telegram that we run four times a year.
It is built around game mechanics, recurring user actions, and digital reward giveaways, and serves as a strong driver of engagement, retention, and user return. The product operates in close collaboration with Telegram Wallet and other products within the Telegram ecosystem.

We are looking for a Product Marketing Manager who will own marketing from the product side for GiftFest and act as a bridge between the product team and external marketing.

Responsibilities:

• Own in-product marketing for GiftFest:
  push notifications, in-app messages, marketing mechanics, and timing.
• Define and package marketing solutions on the product side.
• Track and analyze key product marketing metrics:
  activation, engagement, and retention.
• Act as the main point of connection between the GiftFest product team and external marketing.
• Prepare and maintain all marketing-related documentation:
  feature descriptions, user flows, timelines, constraints, and priorities.
• Ensure the marketing team receives all necessary information on time to execute their plans.
• Stay closely aligned with marketing on tasks, deadlines, and results —
  helping turn plans into execution and holding teams accountable for outcomes.

Requirements:

• Someone with experience in product marketing, product, or growth roles.
• A hands-on person who can execute, not just delegate.
• Solid understanding of push notifications, lifecycle communications, and product metrics.
• Strong ability to structure information and bring clarity across teams.
• Self-driven, responsible, and results-oriented.

Why it is a fantastic opportunity:

• A growing product with an active and engaged user base.
• No bureaucracy, high trust, and real ownership from day one.
• Fully remote and flexible schedule.
• A chance to shape a product people actually use every day.