Digital Marketing Manager

We are looking for a strategic and results-driven Digital Marketing Manager to architect our digital growth, drive high-quality lead generation, and elevate our brand in the competitive AI solutions and custom applications market.

In this role, you will own the entire digital marketing funnel - from strategy and execution to analytics and ROI optimization. This is a high-impact position with real ownership and a clear path to a full-time leadership role.

Responsibilities

• Develop and execute a holistic digital marketing strategy to increase brand awareness, generate qualified leads, and support sales goals.

• Conduct continuous market and competitive research to identify growth opportunities and stay ahead of industry trends.

• Own and maintain brand messaging and storytelling consistency across all digital channels.

• Manage the digital marketing budget, allocating spend for maximum ROI and tracking performance against KPIs.

• Plan, launch, and optimize paid campaigns across Google Ads, Meta, LinkedIn, and other relevant platforms.

• Optimize the full funnel through data analysis, landing page optimization, VSL testing, and conversion rate optimization.

• Build and execute segmented email campaigns, using A/B testing to improve engagement and conversions.

• Analyze performance metrics across all channels and produce clear, actionable reports for leadership.

Requirements

• C1 English level with a deep understanding of the U.S. B2B tech market, specifically AI solutions and custom software services.

• Proven hands-on experience with PPC and paid media (Google Ads, Meta, LinkedIn).

• Strong background in VSL, email marketing, and CRO.

• Advanced analytical and financial skills, including Google Analytics, KPI tracking, and ROI calculation.

• Demonstrated ability in strategic planning, market analysis, and competitive research.