SMM CREATOR / COPYWRITER (SMM-креатор / копирайтер)

ABOUT THE ROLE

We are looking for a creative and sharp-witted SMM Creator / Copywriter who knows how to transform ideas into engaging social media content. You will be responsible for ideating, writing, editing, and sometimes curating impactful content for various platforms, including Instagram, Telegram, Twitter, TikTok, Facebook, and LinkedIn. Your content should grab attention, evoke emotion, and drive action. This role sits at the intersection of copywriting, meme culture, trendspotting, reels making, and digital storytelling.
KEY RESPONSIBILITIES

• Content Creation & Editorial Work
  • Write clear, engaging, and platform-specific social media copy for different brand tones and audiences.
  • Create content ranging from meme formats, witty captions, trend-reactive posts, and storytelling threads to technical, product-driven narratives.
  • Adapt brand messages into snackable, viral-ready content suitable for social media.
  • Edit and proofread content to maintain high-quality standards, grammar, and tone consistency.
  • Collaborate with designers, video editors, and motion graphics specialists to bring content to life.
• Content Creation & Curation:
  • Create engaging, high-quality content (text, images, video, and infographics) for various social media platforms.
  • Collaborate with design, content, and video teams to develop creative assets for campaigns.
  • Encourage customer and partner engagement and brand advocacy.
• Social Media Planning & Ideation
  • Develop and maintain editorial and content calendars for multiple projects.
  • Generate and pitch ideas for regular, campaign-based, and experimental content formats.
  • Keep track of social trends, viral formats, memes, subcultural movements, and incorporate them into content when appropriate.

QUALIFICATIONS

• Bachelor’s degree in Marketing, Communications, Business, or a related field.
• Proven experience (3+ years) managing social media marketing, content creation, and strategy.
• In-depth knowledge of social media platforms (Telegram, Facebook, Instagram, LinkedIn, Twitter, TikTok, etc.) and their advertising systems.
• Strong content creation skills, with experience in copywriting, visual content (images, video), and community management.
• Ability to work independently and as part of a team in a fast-paced environment.
• Excellent communication, writing, and editing skills.
• Strong communication and presentation skills.

PREFERRED QUALIFICATIONS

• Experience with social media content creation
• Understanding of social platforms algorithms and audience features
• Understanding of CIS Nutra Market is a strong advantage
• Experience with video production and editing tools (e.g., Adobe Premiere, Final Cut Pro).
• Fluent English (Prefer)
• Russian language is must

ТРЕБОВАНИЯ

• Высшее образование в области маркетинга, коммуникаций, бизнеса или смежных сфер.

• Подтверждённый опыт от 3 лет в SMM, создании контента и стратегии.

• Глубокое понимание соцсетей (Telegram, Facebook, Instagram, LinkedIn, Twitter, TikTok и др.) и рекламных инструментов.

• Сильные навыки создания контента: копирайтинг, визуалы, комьюнити-менеджмент.

• Умение работать самостоятельно и в команде в быстром темпе.

• Отличные навыки коммуникации, письма и редактуры.