Brand / Product manager

Abbott

Brand / Product manager

Ташкент, улица Айбека, 38А

Описание вакансии

Product manager

As the Product manager (we`re ready to consider either OTC or RX experience), you’ll have the chance to develop annual marketing plans and coordinate their successful implementation and to grow the long-term sales, profit and market share position for assigned products.

Required Qualification

  • Higher education (preferably in Economics, Marketing, Pharmaceuticals, or Medicine).

  • 2+ years of experience in pharmaceutical marketing or FMCG.

  • Digital marketing skills. Experience working with agencies (creative, digital).

  • English — B2+ (ability to work confidently with materials, lead meetings, and present). Uzbek and Russian — fluent.

  • Strong analytical skills. Excellent presentation skills. Ability to work under multitasking conditions. Project management skills: oversight, budgeting, timeline management. Creativity combined with a practical approach.

What You’ll Do:

1. Strategic Planning – 60%

  • Development and updating of marketing strategies for our brands.

  • Preparation and defense of annual marketing plans, media strategies, and budgets.

  • Portfolio planning, market potential assessment, and identification of new growth opportunities.

  • Conducting market research, consumer insight studies, and competitive analysis.

  • Development of brand positioning and value propositions.

2. Marketing Plan Execution and Performance Analysis – 40%

  • Full cycle execution of marketing activities: digital, ATL, medical marketing.

  • Management of advertising campaigns: task setting, agency briefing, creative and production oversight.

  • KOL management, scientific events, and materials for healthcare professionals.

  • Analysis of campaign and activity effectiveness (ROI, KPIs, brand metrics).

  • Budget control, cost optimization, and reporting.

  • Preparation of presentations for leadership and global teams.

Посмотреть контакты работодателя

Адрес

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