Keydev is on the lookout for a CRM Product Bonus Manager to join our CRM Team.
Responsibilities:
- Configure, launch, and manage product-integrated bonus and loyalty mechanics in Smartico, including tournaments, mini-games, gamification levels, and other engagement features.
- Oversee the full lifecycle of gamification mechanics built into the product via Smartico, ensuring proper trigger setups and reward delivery.
- Work closely with Product, Tech, and CRM teams to ensure seamless integration, smooth event tracking, and scalability of Smartico mechanics.
- Track key metrics (engagement, participation, redemption rates, retention, LTV) and propose data-driven improvements to active mechanics.
- Keep detailed documentation of Smartico configurations, logic, triggers, and payload requirements to ensure transparency and replicability.
Requirements: - Proven hands-on experience in configuring and launching bonus mechanics, gamification, and loyalty systems via Smartico is a must.
- Deep understanding of product-integrated bonus mechanics, bonus engines, and user engagement tools.
- Proven track record of working closely with Product, Tech, CRM, and BI teams.
- Ability to interpret performance metrics and optimize promo/gamification performance based on data.
- Strong focus on campaign integrity, QA testing of mechanics, and managing complex multi-trigger setups.
We will tell you more about all the benefits on the interview :)
This position is planned to be created (promising).