Social Media & PR Manager

Social Media & PR Manager

Department: Marketing & Communications NU Impact Foundation

Role Description

As a Social Media & PR Manager at NU Impact Foundation, you will be responsible for leading the Foundation’s presence across social media platforms and supporting its visibility in media.

The primary focus of this role is social media - building a structured and meaningful content system that reflects the Foundation’s ecosystem: social projects, student initiatives and startups.

In addition, the role includes PR support to ensure key projects and initiatives are visible in external media.

Responsibilities

• Own and manage all social media platforms (Instagram, Telegram, LinkedIn and others);

• Structure communication for different audiences (students, startups, partners, media);

• Create and oversee production of content (posts, stories, short-form video, coverage);

• Ensure regular, consistent and high-quality presence across platforms;

• Track performance of social media (reach, engagement, growth);

• Work with internal teams (social projects, startups, student clubs) to package their activities into content;

• Support media visibility of key initiatives and projects;

• Prepare basic PR materials (press releases, announcements);

• Coordinate with media when needed;

• Assist in securing publications and coverage.

Qualifications

• Strong experience in SMM and content management;

• Strong writing and storytelling skills;

• Experience working with Instagram, Telegram, LinkedIn;

• Basic understanding of PR and media relations;

• Ability to manage multiple projects and priorities

• Experience in education, startups or social impact is a plus;

• Kazakh, Russian, English (Upper-Intermediate+)