Lead User Acquisition Manager (Google Ads)

Lead User Acquisition Manager (Google Ads)

Минск, Первомайская улица

Метро: Купаловская

Описание вакансии

We are looking for a Lead User Acquisition Manager to join one of our top-performing business units and take full ownership of growth through Google Ads.

This is an impact-driven role with end-to-end responsibility for UA performance, working at the intersection of traffic, product, monetization, and analytics.

You will drive growth decisions for iOS subscription products, scale Google Ads as the main growth lever, and manage UA execution and strategy across multiple products.

If you’re looking for a role with real ownership and impact on product growth, we’d love to hear from you!

Responsibilities

  • Full ownership of product performance within the unit and direct contribution to profit growth
  • Managing paid traffic acquisition with a focus on Google Ads (Search / App / etc.) and Apple Search Ads, with potential expansion into additional channels (including Paid Social)
  • Making data-driven decisions on campaigns: scaling, optimizing, or stopping based on performance and unit economics
  • Building and prioritizing hypotheses across key growth areas: channels, funnel, onboarding / paywall, pricing
  • Aligning UA, product, monetization, and analytics teams to achieve shared KPIs
  • Regular performance analysis and reporting on key metrics

What We Look For

  • 3+ years of experience in User Acquisition / Growth for mobile apps

  • Proven experience leading UA / growth teams (minimum 1 year)

  • Mandatory experience with iOS products and subscription-based models

  • Experience in product companies (not purely affiliate/arbitrage or agency environments)

  • Experience working in mid-sized companies or fast-growing teams with strong ownership and impact on results

  • Strong hands-on experience with multiple traffic channels and scaling (Google Ads, Paid Social, Apple Search Ads)

  • Proven track record of growing products in Tier-1 and worldwide (WW) markets

  • English: upper-intermediate or higher

We Offer

  • Exciting challenges and growth prospects together with an international company

  • High decision-making speed and diverse projects

  • Flexibility in approaches, no processes for the sake of processes

  • Effective and friendly communication at any level

  • Highly competitive compensation package that recognizes your expertise and experience, Performance Review practice to exchange feedback and discuss terms of cooperation

  • Flexible schedule, opportunity to work in a stylish and comfortable office or remotely

  • Respect for work-life balance (holidays, sick days - of course)

  • Bright corporate events and gifts for employees

  • Additional medical insurance

  • Compensation for specialized training and conference attendance

  • Restaurant lunches at the company's expense for those working in the office, endless supplies of delicious food all year round

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