Marketing Specialist

ИП ООО LPP CA

Marketing Specialist

Ташкент, улица Садыка Азимова, 77

Описание вакансии

Role Overview

The Marketing Specialist is responsible for planning and executing marketing and communication activities (online and offline) with a strong focus on store openings, influencer marketing, and local brand promotion in alignment with HQ guidelines.

Key Responsibilities

Influencer Marketing

  • Cooperation with influencers and agencies (barter and paid partnerships) in coordination with HQ

  • Organization of PR packages and influencer activations

  • Monitoring and reporting campaign performance

  • Support of brand awareness events and activations

Store Openings & Local Marketing

  • Coordination of marketing activities for new store openings

  • Cooperation with shopping malls, LM, and contractors

  • Management of OOH campaigns (platform selection, briefing, budget control, reporting)

  • Preparation and supervision of marketing materials for openings

  • Reporting store opening results to HQ

Brand Communication

  • Localization and adaptation of marketing materials (digital & offline)

  • Support of in-store and mall advertising (banners, video/audio materials)

  • Participation in joint campaigns with shopping centers

  • Supervision of marketing budget usage

Administrative & Coordination

  • Invoice coordination and cooperation with accounting

  • Ongoing communication with HQ marketing team (Poland)

  • Translation of marketing materials (social media, website, email campaigns, promotional texts)

Requirements

  • 1–3 years of experience in marketing, preferably in retail or FMCG

  • Experience in influencer marketing and local campaign coordination

  • Understanding of OOH and offline marketing processes

  • Strong organizational and communication skills

  • Ability to manage multiple projects simultaneously

  • English – Intermediate/Upper-Intermediate (daily communication with HQ)

  • Proficiency in MS Office; experience with Meta Ads is a plus.

Conditions:

  • Working hours according to the local labour legislation and rules in the local subsidiary
  • Remote work in accordance with the rules approved in local subsidiary
  • Mobile phone, computer
  • Access to the system, and the necessary office supplies
  • Work location provided working space / LPP local office
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