Marketing Manager for Middle East and North Africa

We are looking for Marketing Manager for MENA region. The role is based in Dubai, UAE.

As a Marketing Manager, you will:

• Develop and execute go-to-market strategies to successfully introduce and promote Utech’s products across the Middle East and North Africa.
• Collaborate closely with Sales and Strategic Marketing teams to define pricing strategies, discount policies, and overall commercial positioning.
• Lead the development and implementation of marketing plans and promotional programs for assigned product categories; coordinate and monitor their execution.
• Plan and oversee market research activities to identify customer needs, industry trends, competitive dynamics, and growth opportunities.
• Initiate, plan, and execute regional marketing campaigns, exhibitions, and industry events.
• Drive and contribute to special marketing projects, including:
  • Economic and industry trend analysis
  • New product certification processes
  • Pricing strategy development and margin optimization
  • Market segmentation and customer targeting
  • Product positioning and distribution channel development
  • Sales forecasting
  • Market entry into new countries
  • Advertising effectiveness evaluation
  • Competitive analysis

Requirements and Competencies:

• 3–5+ years of proven marketing experience (B2B experience preferred).
• Strong understanding of B2B sales cycles and industrial marketing practices.
• In-depth knowledge of key B2B solution providers in the MENA region.
• Strategic mindset with the ability to translate market insights into actionable business plans.
• Excellent communication skills, with the ability to engage effectively at all organizational levels and with external stakeholders.
• Demonstrated experience in developing and executing marketing strategies.
• Experience as a Product Marketing Manager in construction, building materials, engineering, or other industrial sectors will be considered a strong advantage.