Lead generation manager

Hi, Rockits!

Lead generation manager

Описание вакансии

About the Company

Our client is an AI transformation partner for mid-market companies (annual revenue $50–250M), primarily focused on the US market.

Founder studied at an Ivy League university and has strong entrepreneurial and hands-on experience in Data Science. He has already launched two successful projects with a combined annual revenue of $8M, and one of his AI startups is backed by Amazon.

The company’s mission is to help businesses move from “we know AI is important” to clear, measurable implementation:

  • identifying high-impact AI use cases,

  • building a realistic AI roadmap,

  • and implementing AI solutions through custom engineering.

The company’s model combines AI consulting (strategy & roadmap) with hands-on implementation.
This is not a product company — they work with custom AI solutions tied to real business outcomes. The main goal is to unlock $1B in enterprise value across a portfolio of next-wave $100M+ AI-powered category leaders.

The company is at an early stage, with strong founder expertise in sales and scaling IT services. The next critical step is to build a predictable lead-generation engine.

The Role

We’re looking for a Lead Generation Manager who will own demand generation for IT services in the US market.

This is a hands-on, individual contributor role.
You will not be closing deals — your responsibility is to generate and qualify leads and book meetings with the founder.

What You’ll Do

  • Build and scale lead generation channels for IT services:

    • cold email

    • LinkedIn outreach

    • partnerships

    • other relevant B2B channels

  • Define and refine:

    • ICPs

    • buyer personas (VP, C-level, etc.)

    • pain points and AI-related use cases

  • Design outreach strategies and messaging tailored to specific industries and roles

  • Set up and optimize lead qualification criteria

  • Book qualified meetings with decision-makers

  • Test hypotheses, analyze results, and iterate quickly

  • Work with automation tools and outreach software

What Success Looks Like

By the end of the probation period:

  • A stable flow of qualified meetings

  • ~5 signed clients within 3 months

  • Around $100k in monthly signed projects

  • Clear understanding of which channels and ICPs convert best

We are waiting from you

  • Proven international experience in lead generation for some IT services in the US or Europe:

    • outsourcing

    • outstaffing

    • custom software development

  • Strong understanding of:

    • long sales cycles

    • custom service offerings

    • complex, non-productized value propositions

  • Hands-on experience with:

    • cold email campaigns

    • LinkedIn outreach

    • partner-led lead generation

  • Data-driven mindset with a strong focus on results and metrics

  • Ability to think strategically and propose solutions aligned with business goals

How It Works

  • You generate and qualify leads

  • You book meetings

  • The founder handles sales and deal closing

This role is ideal for someone who:

  • thrives in early-stage environments,

  • enjoys building systems from zero,

  • and wants direct impact on business growth.

What Crave AI Offers

  • Remote-first setup (work from anywhere)

  • High level of ownership and autonomy

  • Direct collaboration with the founder

  • Opportunity to build a lead generation function from scratch

  • Competitive base salary + KPI-based bonus

  • KPI focus on qualified meetings, not just activity

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