This is a rare opportunity to build digital presence from scratch in a highly competitive B2B tech sector. We’re looking for a proactive specialist who thrives on website acquisition and advanced answer/optimization (AIO/AEO) strategies, with deep attention to user behavior on site. You’ll be joining a team with considerable background in search-driven marketing—your experience will be validated through hard case studies and results.
What Excites You:
- You’re energized by B2B challenges and enjoy mapping, launching, and scaling sites in complex, competitive niches.
- You bring a proven record of delivering organic sign-ups and demo leads.
- You’re passionate about continuous learning in the intersection of advanced SEO, answer engine tactics, AI impacts, and behavioral optimization.
Key Performance Indicators (KPI):
- Organic sign-ups/conversions
- Demo requests or bookings from organic traffic
First Month Expectations:
- Deliver a detailed growth plan: objectives, tactics, and milestones + execute
Required Skills:
- Acquisition strategy & technical execution—site launch, indexing, competitive keyword mapping.
- Hands-on expertise in AIO/AEO (Answer/Ai/Optimization)—structured content, snippet planning, voice and semantic optimization.
- Deep understanding of user behavior (heatmaps, funnel analysis, clickstream data).
- Data analysis and reporting—comfortable with Google Analytics, Search Console, SEO dashboards, Ahrevs, Semrush, Peec.ai
- Direct B2B experience—preferably with SaaS or tech startups.
- Thorough command of technical and creative SEO tactics.
- Analytical tools mastery—SEM/SEO tools, BI dashboards, split-testing frameworks.
Experience & Requirements:
- High-level English language proficiency (written and spoken).
- Demonstrable case studies on site launches and organic lead generation in B2B.
- Hands-on, startup-oriented mindset—not just management/oversight, but tactical operations.
- Interest in competitive, growth-focused sectors (bonus: experience in manufacturing tech or sales automation).
Culture Fit:
- Comfortable collaborating in small teams, quickly iterating strategies.
- Drives results independently; self-starter who sets and delivers on ambitious goals.
- Values integrity, transparency, and honest outcomes over vanity metrics.