Brand communications manager

Main responsibilities:

• Developing the communication and brand activation plan based on marketing strategy;
• Managing and creative development of global advertising / integrated marketing campaigns. Supervising on all stages from pitch and documentation till final report;
• Execution of brand and marketing activities (product placements, collaborations, special projects, etc.) addressing major brand and business challenges, coordinate planning & execution with HQ and regional offices;
• Supervise the execution, monitoring and measurement of marketing campaigns and their success;
• Compile reports of campaign performance and results;
• Support cross-functional teams in supervising or creating and executing communication assets (B2B, B2C Product Marketing Teams and Innovation Hub);
• Managing global trademarks brand approval process with IP dept;
• Act as key evangelist of Kaspersky brand internally. Inspire, engage, and educate employees to act on-brand with internal activities. Maintain brand consistency in marketing / PR / SM communication globally;
• Plan and manage annual budget.

Qualification Requirements

• University Master’s Degree. Preferably in Marketing;
• Minimum 5 years of experience in marketing area. Preferably in digital, media, communications or marketing intelligence in multinational companies;
• English language on upper-intermediate level or above is a must;
• In-depth understanding of theories and practices in brand tracking, digital marketing, campaign efficiency, media planning;
• Data-driven mindset, ability to analyze business results and make impactful conclusions;
• Great presentation skills, confident to represent brand team on global marketing meetings;
• Negotiation and communications skills, ability to work in cross functional and cross cultural teams;
• Ability to work unsupervised and take responsibility for results;
• Vast experience in cross-functional coordination of marketing projects;
• Understanding of IT and/or Telecom business is preferred.