SMM Manager

Toggle is a product company building eSIM and VPN solutions for global connectivity across all major platforms, including mobile, desktop, and TV.

Role Overview

Responsibilities

• build and execute a growth-focused social media strategy across Instagram,
  Tik-Tok, Facebook, YouTube, and LinkedIn;

• create, manage, and optimize a detailed content calendar;

• track performance metrics and identify opportunities for growth;

• understand and analyze audience behavior, motivations, and content consumption patterns;

• work closely with design, video, and product teams to align messaging and storytelling;

• experiment with new formats, creative angles, and distribution tactics;

• establish and refine brand voice across all channels;

• manage community interactions: comments, replies, and engagement-driven communication.

What We Expect from You

• 3+ years of hands-on experience managing social media for consumer brands or digital products;

• strong expertise in Instagram and YouTube growth mechanics;

• proven experience scaling accounts or delivering measurable social growth;

• strong understanding of analytics tools (Meta Insights, YouTube Studio, GA4, etc.);

• comfortable working with designers/editors or creating basic content independently;

• ability to write strong, fast, engaging copy;

• english B2+(written and spoken);

• creative mindset + strategic thinking + operational discipline.

Nice to have:

• experience with influencers and UGC workflows;

• experience with B2C Tech brands/apps social networks management.

Perks

• official employment and a competitive salary;

• paid vacation+5 personal days per year;

• full-time role with flexible start times and a hybrid setup (4 days in the office, 1 remote);

• support for growth: we cover professional courses, books, and conferences;

• private health insurance (including dental and/or medication coverage);

• fast skill growth in a startup-paced environment;

• a culture of openness, respect, and honest feedback;

• minimal bureaucracy — maximum impact and momentum.

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*вакансия, планируемая к открытию (перспективная)