CMO Fintech

We’re looking for a data-driven, execution-focused CMO to take full ownership of our global marketing strategy and team. This role is central to scaling our brokerage business across high-growth markets. You will shape the marketing function end-to-end: strategy, team, product influence, performance, and brand reputation — all directly tied to business metrics.

This is a role for someone who thinks three steps ahead, operates independently, and drives results through numbers.

What You’ll Do

Team Leadership

• Lead marketing department: product marketing, digital, content, PR/events, design, affiliates/partnerships.
• Upgrade the function: stronger processes, higher standards, faster execution.
• Develop managers and specialists: build a high-performance culture.

Marketing Strategy & Execution

• Build and own the full global marketing strategy that supports company goals and revenue targets.

• Create tailored go-to-market strategies for each region, with deep localization (India, SEA, LATAM, MENA, etc.).

• Develop comprehensive marketing plans across all functions: product marketing, performance, brand, PR/Comms, content, design, events, affiliate etc.

• Set up and scale end-to-end analytics: attribution, cohort analysis, A/B testing, ROI models, funnel analytics.

• Build loyalty, onboarding, and retention programs that directly impact activity, turnover, and LTV.

Product & Cross-Functional Influence

• Go deep into the product: understand the tech, the flow, user behavior, competitors.

• Bring insights and proposals that directly affect product decisions.

• Work closely with Product, Sales, Support, and Operations to deliver a unified customer experience.

Analytics & Budget Ownership

• Full responsibility for the marketing budget.

• Set, monitor, and own business KPIs.

• Provide transparent reporting to leadership, with clear data, insights, and decisions.

What We Expect From You

• 10+ years in Marketing, including 5+ years in senior leadership roles within fintech, igaming, trading, or brokerage.

• Deep experience in India, SEA, LATAM, MENA, etc. — market launch, localization, and scaling.

• Proven ability to build and execute a global marketing strategy directly tied to business metrics.

• Experience leading a 15+ person marketing team and building high-performing marketing organizations.

• Hands-on experience scaling a mobile-first fintech product across acquisition, onboarding, activation, and retention.

• Strong product influence capabilities: using data and user behavior insights to shape product decisions.

• Strategic mindset with hands-on execution, high ownership, and the ability to operate independently.

What You Get

• Chance to rebuild and scale a marketing function in a global brokerage with 18 years on the market and massive growth potential.

• High impact on business decisions and product development.

• A marketing function with huge room for optimization.

• Strong resources: tech, budget, team, partners.

• Compensation tied to real impact — the better the business grows, the higher your variable part.

• A lifestyle-friendly environment: community, sea, mountains.