Senior Product Manager (Кардио)
The position of Sr Product Manager has been created with the following objectives:
- to manage all marketing activities of assigned product to support company objectives
- to conduct analyses of the market segment, including identification of key growth drivers, opportunities and risks
- to incorporate results of analysis into product strategy.
According to the given tasks performs the following duties:
- Leads development of brand strategy and marketing plans for assigned brand.
- Participates in and evaluates market research and analyzes promotions, public relations, and advertising associated with assigned brands/products.
- Works closely with sales leaders to identify opportunities/issues.
- Participates in development of training for field/customer service personnel on brand information.
- Reviews marketing activities and implements changes.
- Works with analysts to analyze market data and identify key segment drivers, growth opportunities and business threats.
- Liaises with internal departments and external agencies to ensure full communication and success of marketing plans.
- Contributes to creativity of product packaging, presentation and promotional activities.
Qualifications:
- Bachelor’s Degree.
- 3-5 years of pharmaceutical experience (including reimbursement products)
- Marketing and/or promotions experience.
- Experience developing a strategy and executing on that strategy.
- Experience managing complex projects.
- Understanding of the development and commercialization of pharmaceutical products in Russia.
- Understanding of the Russian Healthcare environment.
Would be an advantage:
- New product launch promotions experience;
- Experience in antihypertensive market
Other skills:
- Understanding of medical terminology and names of pharmaceuticals
- English upper intermediate
- Leadership skills
- Computer skills (Word, Excel, Power Point, electronic databases)
- Teamwork skills
- Presentation skills
- Negotiation skills