Social Media Content Creator for LATAM

Описание вакансии

Altenar is an international IT company founded in 2011, with offices in Russia, Malta, Greece, Georgia, the Isle of Man, and Uruguay. We specialize in high-load software development and provide one of the best technology solutions worldwide.

Responsibilities:

Create various content in Portuguese for the LATAM region based on specifications from the marketing manager and on your own initiative. Mainly (but not only) texts and scripts of short vertical videos and series for socials (for the most part Instagram, YouTube, TikTok, Twitter, LinkedIn, Facebook)
Write texts competently and structurally on your own without AI
Edit and review your own texts, be able to work with corrections, and be able to fact-check independently
Optimize social media posts (language, tone, message) based on our target audience’s behaviors
Optimise posts for SEO when necessary so that they appear more frequently in search results
Come up with and suggest ideas for the content plan based on industry trends.
Track and report on your personal social media insights (for example, types of posts, traffic, engagement, shares, conversion rates and other things). Our editorial team exchanges ideas to improve content
Know how to work with formats and sources, and improve your skills as new technologies and approaches emerge
Work closely with the marketing team and others — understand the task (and seek clarity when necessary), adapt your content to the task, be flexible
Ensure all editorial fits company style, meets regulatory guidelines and is suitable for the venue and audience
Independently search for and obtain relevant and reliable information for your content: from people and sources in different languages, starting from Portuguese and English. We will help with communication, but it is important that you are able to build long-term relationships with both teams and respondents
Interact with the design team to create visuals for your content (initially under the supervision of the marketing team)
Be able to work with and use the software we use: Google Docs, Asana, Slack, Confluence, Jira
Report to the Chief Editor, carrying out any writing tasks required

Must-have / Requirements:

Fluent in Portuguese and high level of English (for communication within the company) in speech and writing
Keen interest in sport, celebrities in the sphere and sports events and trends.
Keen interest in casinos, gaming and technology
3+ years of experience as a copywriter or editor (we are looking for a middle+ level specialist)
Experience producing B2B content
At least average skills in adapting content for SEO
Time management, autonomy in solving tasks, strict adherence to deadlines, attention to detail.
Proven information research skills: ability to search different sources, obtain information from employees and other people
Ability to work with content planning and management software (we work in Asana, Jira, Confluence, Google Docs, Slack) – understanding of the specifics of communication in these tools and working with tasks
Ability to write clearly about complex topics and identify key points — this is critical for our product
Ability to work with large amounts of information and tasks/processes in your field of activity

Would be a great plus:

Be a native from Brazil or LATAM
You live in the region
Fluent Spanish (will allow you to work not only with content for Brazil but the whole of LATAM)
Understand the content funnel and content strategy structure (or willingness to learn this to better understand the context of your work)
Understanding of the specifics of the product, the industry, and the international market
Awareness of legal restrictions in the field of our products
Ability and desire to follow trends and understand them, as well as the context for your content