International company (cosmetics/direct-selling) is looking for Head of Marketing KAZ/KGZ, Almaty
Responsibilities:
- Set up and delivering of the company marketing goals to increase market
share and profitability by development oflocal marketing strategy in line with Global/regional marketing strategy. - Leadership of annual commercial strategy development based on market dynamics and competitors activities.
- Delivery of robust campaign planning process supporting delivery of the budget targets.
- Development of pricing strategy and management of its execution based on market price checks, strategic initiatives and profitability plan.
- Delivery of disciplined pricing process and its excellence.
- Development and management ofMarketing Activation plan including Media/promo campaigns, Product PR and SMM.
- Leadership of local demand and excess planning to ensure accuracy of forecasting.
- Ensuring balanced approach to Consumer and Representative needs by leadership of ICP process.
- Support local digital agenda implementation
- Management and development of local Marketing team
Job Requirements:
- Higher education in Marketing
- Over 10 years of experience in commercial experience in marketing
environment - Strong expertise in direct selling and understanding of CFT industry
- Good analytical and communication skills
- Fluent English