Purpose & Overall Relevance for the Organization:
- To drive profitable and sustainable market share growth within assigned WHS Accounts in EMC EXPORT area and all targeted product categories and concepts while respecting the adidas Group brand image
- To drive sell through within EMC EXPORT accounts
- To passionately support the WHS organization in identifying, developing, and implementing strategies for the profitable growth of the adidas Group Brands
Key Responsibilities:
- To represent the assigned account(s) and category(s) internally as an ‘ambassador’ towards all functions and vice versa and help manage all interfaces
- To ensure effective and efficient negotiation and implementation of action plans covering:
understand trade- terms and conditions leading to price adjustment
understand and respect segmentation to comply with product distribution
ensure pre- and re-order buying
account marketing activities
ensure reliable responsiveness for requests and complaints of the Customers
- Support in Execution of the GTM (Go to Market) Strategy
- Sales Data analysis, sell through, product replenishment, comp growth, store by store analysis where relevant
- Conduct shop visit and ensure that the point of sales comply with adidas guideline & standard
- Develop and maintain personal relationships with key decision takers
- Elaborate innovative sales concepts and solutions
- Monitor and report on customers and competitor’s activities and propose/initiate/take actions
- Ensure customer compliance with wholesale agreements/Contracts
Knowledge, Skills and Abilities:
- Proven experience in Planning, Selling and Negotiating
- Strong communication skills written, oral and presentation
- Strong industry knowledge, across divisions of footwear, apparel, and accessories/equipment
- Strong cross functional experience in sales
- In depth understanding of local markets’ consumers, accounts, and commercial needs
- Strategy: ability to implement strategy
- Analytics: ability to analyze data to improve own KPIs
Requisite Education and Experience / Minimum Qualifications:
- University degree relevant to industry experience
- Minimum of 3 years’ experience in sales/marketing
- Proven experience within a Key Account Selling Environment
- Sports related subject or relevant industry experience
- English proficiency at Upper-Intermediate level or higher